Out of all the success stories stemming from Turkey’s tourism industry, Alanya on the Mediterranean coast should be highly admired. It’s part of the Antalya region that is the second most visited holiday destination in the country. The real estate market can also partly take credit for Alanya’s popularity because many nationalities have either relocated there or purchased apartments in Alanya and villas with the aim of a profitable, long-term return on investment. But what exactly is it about Alanya that sparks the interest of foreigners?
Alanya is your typical, idyllic dream of what a Mediterranean lifestyle looks like. Turkey has three different climate zones and Alanya has one of the better ones evoking mild winters and cool summers. This weather climate makes the perfect setting for alfresco dining combined with a stunning sunset labelled as one of the best in the world.
Another important aspect of a Mediterranean life is a fresh, healthy diet and Antalya’s unofficial name as the Citrus capital of Turkey, gives a big hint to the food and agriculture habits of the region. Fertile soil conditions grow vegetables in abundance such as tomatoes and cucumbers, making local weekly farmers markets a highlight of the community. Olive oil, a focal ingredient of Turkish cuisine comes in from the Aegean coast, and because Alanya is a seaside location, fresh fish and seafood are always on the menu.
Visitors to Alanya use either Antalya or Gazipasa airport, both of which are state-of-the-art, modern and efficient transport hubs. Antalya airport, the busier of the two operates both domestic and international flights connecting the region with the rest of Turkey and many European and middle eastern countries.
Of course, if one is averse to flying, the cross-country bus system services Alanya with routes to many other places in near and far. Cheap ticket prices include refreshments, free wi-fi, and comfortable seats leading many foreigners to say is more impressive than the equivalent in their home countries. Otherwise, drivers take advantage of the main D400 coastal road, therefore, making car hire an attractive option. Connecting Alanya with the south-east as well as the rest of the Mediterranean and Aegean, it is the most popular road trip route in Turkey.
Many global financial experts say real estate is the best long-term investment because of lower risks. This is where Alanya appeals because prices of apartments start at approximately £50,000 for 2 bedrooms. Some are close to the beach, so boast of fantastic sea views as well as the latest in decor and design.
Those looking for long-term investments eagerly buy at these prices, which are a fraction of the same property price in their home countries. Others turn to rental income by marketing their properties for short and long-term stays. The Mahmutlar area of Alanya has enjoyed mass interest from foreign Turkish property buyers. With all amenities on their doorsteps as well as a beach, its atmosphere and vibes make it one of the most popular neighbourhoods in Alanya.
You may assume cheap apartments are the primary trend of the property market, yet Alanya also attracts wealthy people looking for luxurious homes, especially in the Kargicak area where architects show off the latest in international building styles. The luxury theme also carries onto the daily life with high-end brand name shops selling their items from boutiques in Antalya city centre, a 2-hour drive away. Within Alanya, restaurant menus showcase excellent cuisine, and Alanya is part of the Turkish Riviera, so naturally wealthy boat owners often dock their boats into the marina and enjoy the high end of life.
While Alanya has evolved and embraced current trends, it has done an excellent job of holding onto its culture, and any traveller or potential expat seeking a slice of Turkish heaven will quickly find it. Traditional Turkish lokantas make a roaring trade from foreigners and locals. Serving up Turkish food of which the recipes have been around for decades, their low prices are also another advantage.
Otherwise, everyone, whether you are a Turk or not, heads to the weekly farmers market because prices are lower than supermarkets and the quality is better. For a truly authentic dose of Turkish life, the first place to head is a local Turkish bath. Staying clear of hotel hamams, establishments used by locals showcase this age-old tradition favoured by the young and old.
Tourism and expat living have impacted many coastal resorts on the Mediterranean and Aegean coasts of Turkey. Some of them attract particular nationalities. For example, Little Britain is the nickname used to describe the coastal resort of Altinkum on the Aegean coast of Turkey. Catering to the clientele visiting and residing in the resort, bars and restaurants advertise English breakfast, Sunday dinners and the traditional English pastime of football.
Alanya, however, has gone in the opposite direction. Appealing to Brits, Eastern Europeans, Russians and middle eastern, the city is like a mini version of the United Nations. Shops throughout neighbourhoods accept Euros, Pounds, USD and other currencies while more than one language is part of social communities.
For those, who are looking to make a return on investment by buying in a touristic resort, Alanya ticks all the boxes. Much of daily life centres around the Cleopatra beach area and Damlatas cave holds the crown of being the second largest in Turkey. The top recommended thing to do is explore the castle and red tower, the most famous landmarks in the city centre. Otherwise, daily boat trips, jeep safari and the water park keep kids entertained. When it comes to giving expats, foreign property investors and holidaymakers, what they want, Alanya is an all-rounder that ticks all the boxes.
Further Reading: See our portfolio of property for sale in Alanya, that boasts of budget and luxury homes.